Steiff Elmar Teddy Bear. Original Collection - Yellow Ear Tag. Every original Steiff animal with the world famous trademark, the Steiff "Button in Ear", shows that it comes from one of the worlds greatest brands - and every Steiff Teddy Bear and Steiff animal proudly wears an ear tag as a clear recognisable identification. Both big and small Steiff fans immediately recognise the yellow Steiff ear tag with red writing. It shows that this is one of the many, wonderful animals and Teddy Bears from the wide, unlimited Steiff assortment - an unmistakable original from the famous company with a long standing tradition.