Today, Steiff bears are considered the best of the best when it comes to teddy bears for babies, children and adult collectors. At Willow Tree Bears, we stock a huge range of classic, miniature and limited edition Steiff bears for yourself, your child or a loved one. Despite the international popularity of these stuffed bears, they come from very humble beginnings in Giengen, Germany.

Although Steiff is now associated worldwide with teddy bears and other stuffed animals, founder Margarete Steiff started out originally with a ready-to-wear felt clothing business. Her first children’s toy, the “Elephá¼…ntle” – first made in 1879 - was in fact designed to be a pincushion and the fact that it was popular with children was a pure accident.

The “Elephá¼…ntle” soon became the major selling-point of Margarete Steiff GmbH, and by 1886 Margarete had sold over 5,000 elephants. It was at this point she started to produce more fabric animals for children.

It wasn’t until the turn of the century, when Margarete’s nephew Richard Steiff joined the company, that they produced the world’s first toy bear with jointed arms and legs. “Bear 55 PB” as it was initially referred to didn’t convince Margarete initially, but at the 1903 Leipzig toy fair, it was spotted by an American businessman who ordered 3,000 of the bears. The bears enjoyed such huge levels of success in the US that from 1906 onwards, they were known as ‘Teddy’ bears, after then American president Theodore ‘Teddy’ Roosevelt.

The rest, as they say, is history and Steiff bears continue to be as popular as ever with children, parents and their professional nanny London caring for children on a day-to-day business.

At Willow Tree Bears, we have an extensive range of Steiff bears, and whether you are getting your first bear or adding to a collection, we know you will find one which you or your children will love and cherish for a lifetime.

Disclaimer of Endorsement: Reference herein to any specific commercial products, process, or service by trade name, trademark, manufacturer, or otherwise, does not necessarily constitute or imply its endorsement, recommendation, or favouring by the Willow Tree Bears. The views and opinions of authors expressed herein do not necessarily state or reflect those of the Willow Tree Bears, and shall not be used for advertising or product endorsement purposes.